As the world continues to rapidly evolve, so does the way we communicate and share information. For those in the nonprofit realm, it’s vital to keep up with the latest trends to maximize your impact of hope, healing, and light online.
We here at Digivangelism have done our research and have come up with 3 trending platforms that, we believe, will be game changers in the digital space in 2024.
Trust us, you would rather not be left behind on these!
CapCut: Video Editing Made Easy
The first platform on our list is CapCut, a video editing application that has been making waves in the world of short-form video content, especially on CapCut’s sister company, TikTok.
What sets CapCut apart from other video editing apps is how easy it is to use, and the plethora of free fonts and easy effects.
But it doesn’t stop there.
CapCut has recently released a desktop version that is completely free to use.
This means you can seamlessly switch between editing on your phone and computer, making it easier to create high-quality videos on the go.
So saving time with editing is easier than ever with CapCut.
Combine that with a scheduling tool like Later.com and BAM, you’ve scheduled out a month of content within a few hours…
And here’s an added bonus — by using our affiliate link for Later.com, you can get a 14-day free trial of their scheduling tool. This means that not only can you save time with editing videos, but you can also schedule your posts and videos in advance, ensuring consistency and freeing up more time for your important work.
Threads: Building Real Connections
People never know what to expect when Meta comes out with something new.
Instagram:
- Stories? Uncertain – now many of us use them daily
- Reels? Uncertain – now many of us use them daily.
Threads? Honestly, using it daily…
Threads allows for more intimate conversations and interactions within your niche
Kind of like how ads will quickly learn what you like and display the thing you were just thinking about – except instead of ads, it’s PEOPLE.
The algorithm reminds me of TikTok in the early days… it is definitely worth paying attention to.
When Threads came out, everyone thought it was going to destroy X-formerly-Twitter.
Well, it may not have dethroned the social media giant, but Threads has carved its own unique niche as a platform for fostering deeper connections among close friends.
This makes it the perfect platform for nonprofits looking to build meaningful relationships with their donors and volunteers.
Threads has successfully allowed nonprofits to:
- Build Communities
- Tell Impactful Stories and
- Create Meaningful Engagement
Remember, you just have to be a person, be authentic. Don’t try to market. Threads won’t deal with that right now… Hopefully, not for a long time!
Be yourself. Care about what you care about.
ChatGPT
You knew ChatGPT was going to be on this list.
Despite being out for only one year, the digital marketing landscape has been permanently touched by ChatGPT and other large language models alike.
For better or for worse, these natural language processing (NLP) fueled technologies will continue to shape how people interact with computers and each other daily.
So, what does this mean for nonprofits?
With ChatGPT, you can easily create chatbots that can assist your website visitors with inquiries, provide resources and information, and create outbound messages to donors asking for donations.
And the best part? It’s free to use!
With that said, there is such a thing as overusing AI, and your customer base can definitely tell when you’re using it.
Don’t get left behind in the digital world. Embrace these game-changing platforms and see the impact it can have on your online presence. Visit our Digital Communications Training Hub for more information and start maximizing your impact of hope, healing, and light online today!